ABOUT CROSSWIND

Senior counsel, close to the work.

Crosswind is a Texas-based strategic communications and corporate affairs firm. We help leaders understand complex environments, make sound decisions and carry strategy through.

Advisers reviewing information together on a tablet.

WHO WE ARE

Built around the work clients actually face.

Crosswind was founded on a simple belief: organizations deserve experienced advisors who remain actively engaged from the first decision through final delivery.

Our team works across strategic communications, corporate affairs, public policy, reputation, research, creative and digital execution. We bring the right capabilities together around each challenge.

Texas is home, but the environments our clients navigate are rarely confined by geography. We pair a deep understanding of the state with national experience, relationships and perspective.

HOW WE WORK

Small enough to stay close. Experienced enough to see the whole environment.

Every engagement begins with the organization’s objectives and the environment surrounding them. Crosswind assembles the right people and capabilities around the challenge, providing clear counsel while remaining flexible enough to respond as circumstances change.

01

Listen first

We begin with the objectives, context, decision-makers and people affected.

02

Build the right team

Capabilities are assembled around the challenge, not a preset package or disconnected scope.

03

Stay through delivery

Counsel remains connected to implementation, measurement and change.

WHAT CLIENTS CAN EXPECT

A senior team that connects counsel with execution.

Crosswind is designed for organizations that need experienced judgment without layers of distance between the strategy and the people responsible for carrying it out.

Senior involvement

Experienced advisors remain engaged in the work, from the first conversation through execution.

Connected capabilities

Communications, corporate affairs, research, creative and digital execution work as one coordinated effort.

Clear, candid counsel

We give leaders the context and judgment needed to make difficult decisions with confidence.

Hands-on execution

Strategy is connected to delivery, with a team prepared to adjust as the environment changes.

Meet the people behind the work.

Get to know the people who bring Crosswind’s counsel and capabilities together.

The right perspective for what comes next.

Explore the leaders and organizations we advise, or tell us what your organization is navigating.