Adrian Patenaude

Adrian Patenaude joined the Crosswind team in 2014 after moving to Austin to pursue a career in public relations and film. Adrian grew up in Thailand where she and her missionary family worked in community development and partnered with local churches in ministry. She is a force multiplier on any communications project she undertakes. Because she is published poet, she has a love for effective language that expresses itself in the powerful press releases and reports she authors for clients. Due to her overseas upbringing, she has a sophisticated and in-depth understanding of the real world our most demanding Tier One corporate and global philanthropic clients live in. She is a key team member at Crosswind, serving as social media supervisor, corporate scriptwriter, photographer and critical workflow chief on Crosswind’s health and international technology accounts. She is also involved in the creative community in Austin, including serving as the marketing director for the 10th annual Austin Asian American Film Festival in 2017 and performing oral storytelling at backyard storytelling events. Adrian studied advertising and public relations at Abilene Christian University (ACU). During her time there, she was involved in a variety of public relations roles for various student organizations. Most notably, she worked as the advertising director for the ACU Film Fest and worked with the International Students’ Association to plan, promote and direct the Ethnos Culture Show. Her professional experience includes interning with the marketing department at Hendrick Health Systems in Abilene and serving as a writer with the International Mission Board in India. She has also worked at a student-run Ad/PR agency, Morris & Mitchell, where she used social media to promote the U.S. State Department’s global internship opportunities.

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