Insights

Austin Goes Retro With Proposition One Vote

By Thomas Graham and Rich Oppel Sr.   “You have to remember one thing about the will of the people: it wasn’t that long ago that we were swept away

New York Tour Expands on Crosswind’s Many Media Friendships

By Rich Oppel Sr. Thomas, Angela and I had a successful media trip to New York April 20-22, visiting editors, reporters and friends at The Associated Press, The New York

Texans unsatisfied with health care system

  Crosswind's Texas Pulse surveyed Texans about the U.S. health care system to see whether Texans are satisfied or not in the wake of the implementation of the Affordable Care

Texans actually like Toll Roads

Transportation remains a key challenge for Texas and the state recently passed a proposition to increase funding of roadways. Many have suggested, however, that this funding is insufficient to meet

Texans pick Aggies, Horned Frogs for playoff, say they want A&M-UT game back

Texans love their college football, and there are 12 Texas teams eligible to participate in the FBS playoff system. The Texas Pulse surveyed Texans on which teams they think are

Texans negative on Obama, positive on Abbott, mixed on Cruz

Crosswind's Texas Pulse found a majority of Texans (58%) see President Barack Obama unfavorably, compared to 41% who see him favorably. Opinions about Obama remain highly polarized, with only 10%

Texans excited to see Blue Bell back on shelves

One of Texas’ most beloved brands, Blue Bell Ice Cream, recently emerged from a recall of its products due to a multistate listeria outbreak tied to the ice cream. How

Most important issues facing Texas

A statewide poll of Texas likely voters finds that immigration and the economy are the top issues of concern for residents of the Lone Star State.  The Texas Pulse, a

Latinos Driving the Wireless Society

A recent Nielsen report confirms that U.S. Latinos are avid mobile users and powerful consumers. This trend is an ongoing one and what the figures show is that it is not

Cutting Through the Noise: How To Build Your Brand Through Thought Leadership

By Katie Kenneally Originally published by Linkedin Pulse. As businesses operate in an increasingly fast-paced and competitive environment, it’s no simple feat to differentiate your brand and retain the attention of

Four Lessons From a Summer Intern Who Hit the Ground Running

As my time at Crosswind draws to an end, I can’t help but reflect on everything I have learned here. I always take something away from any of the internships

The Creative Process with a Dry Erase Board in 7 GIFs

1. A Blank Slate A vast white canvas is always daunting, but think about how hard it is to work in a crowded room. A white board gives your brain the